Live Nation Announces Key Leadership and Creative Appointments at TRUNK LTD

In his new role, Mr. Choper will guide the overall operations of TRUNK LTD, a company recognized for pioneering the reissue of the classic rock and roll t-shirt as an iconic fashion piece.

Live Nation Chief Executive Officer Michael Rapino commented: "Our acquisition of the remaining interest in TRUNK LTD affirms our commitment to building additional revenue streams around live concerts and provides artists with access to a very unique and unparalleled level of merchandise for sale to their fans. Marc is an experienced leader who possesses an exceptional unique combination of operations, strategic planning, business development, and finance skills, with demonstrated excellence in world class consumer products companies. His range of business experience will help him guide the TRUNK LTD team to even greater future success."

Mr. Choper most recently served as Executive Vice President and Chief Operating Officer at TRUNK LTD.

Mr. Choper has also announced that the renowned apparel designer, Henry Duarte, has been named Director of Product Design at TRUNK LTD. Mr. Duarte will be responsible for leading the design direction for all of TRUNK LTD’s product offerings, including an expansion of the lifestyle collection.

Mr. Duarte has been designing clothes for rock and roll and film stars for over 21 years. His clientele includes Bob Dylan, Neil Young, Steven Tyler, Lenny Kravitz, Guns N’ Roses, Sheryl Crow, Jennifer Lopez, Gwyneth Paltrow and many others. Mr. Duarte’s cutting edge designs and classic rock couture inspired creations have set new standards for fashion, solidifying his stature among the reigning royalty of rock star clothing designers.

"We are thrilled that Henry has joined the team. His experience, product design expertise and rock and roll artistic sensibilities will guide TRUNK’s evolution and expansion as a lifestyle brand," said Mr. Choper. Mr. Duarte added, "As a product designer, TRUNK is a perfect fit for me, and represents the culmination of my career to this point. There is tremendous potential to take this company to the next level, and it’s an honor to be given this opportunity."


TRUNK LTD, a Live Nation company, pioneered the reissue of the classic rock and roll t-shirt as an iconic fashion piece. Inspired by the art of music, TRUNK LTD designs and develops authentic limited edition apparel and accessories for men, women, and children which capture "A MOMENT IN TIME." TRUNK LTD’s luxury lifestyle products are known for careful attention to detail, the highest quality fabrics, customized hangtags and labels, and an exclusive patent-pending re-enforced double side seam construction. TRUNK LTD products are available in over 600 specialty stores and boutiques around the world. For more information regarding TRUNK LTD please visit

About Live Nation

Live Nation is the world’s largest live music company. Our mission is to inspire passion for live music around the world. We are the largest promoter of live concerts in the world, the second-largest entertainment venue management company and have a rapidly growing online presence. We create superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, Barbra Streisand, Madonna, U2 and Coldplay. Globally, we own, operate, have booking rights for and/or have an equity interest in more than 160 venues, including House of Blues(R) music venues and prestigious locations such as The Fillmore in San Francisco, Nikon at Jones Beach in New York and London’s Wembley Arena. Our websites collectively are the second most popular entertainment/event websites in the United States, according to Nielsen//NetRatings. In addition, we also produce, promote or host theatrical, specialized motor sports and other live entertainment events. In 2006, we connected nearly 60 million fans with their favorite performers at approximately 26,000 events in 18 countries around the world. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV." For more information regarding Live Nation and its businesses or concerts near you, please visit our website at

SOURCE: Live Nation

CONTACT: John Vlautin of Live Nation, +1-310-867-7127,
[email protected]