Live Nation Australia, a Live Nation Entertainment company, and NAB (National Australia Bank), have today confirmed an extension to their partnership which will continue to deliver more exclusive fan experiences to NAB customers from the world’s leading live entertainment company, across music, family events and comedy tours and events.
From early access to tickets for select Live Nation tours and events to discount ticket offers, venue activations, premium experiences, tour sponsorship and unique content this partnership will provide NAB customers with ongoing live experience benefits.
Roger Field, CEO of Live Nation Australia said: “Through our partnership with NAB, we have been able to help them deliver a program that recognises customers for their loyalty by giving them exclusive access to live experiences not just in music, but also across our growing family entertainment and comedy segments.”
Also commenting on the partnership, NAB Head of Media and Partnerships, Thomas Dobson said: “We’re delighted to extend our partnership with Live Nation Australia, and continue to offer our customers access to amazing live music and entertainment experiences.”
NAB has been a partner of Live Nation since 2015. The partnership has produced a series of unique experiences for NAB customers to get closer to the entertainment they love from activations at the biggest stadium and arena tours, through to tour sponsorships with Pop-up Globe and Mister Maker.
About Live Nation Entertainment
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit www.livenationentertainment.com.
About Live Nation Australia
2018 was a record year for Live Nation Australia with some of the biggest tours in history hitting the country, including P!nk, Taylor Swift, Bruno Mars and Shania Twain. This year is set to be another big one with Red Hot Chilli Peppers, Fleetwood Mac, Maroon 5, Metallica, Childish Gambino and Post Malone already confirmed and more of the biggest names in music to be announced.
Live Nation Media Contact:
Jackie Antas
+61422 168 444
[email protected]