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“With Live Nation Ticketing, the content and ticketing model has changed — I don’t need multiple partners to fill my venue and handle the ticket transaction with the fan,” said Larry Ginsberg, co-owner of Roseland Ballroom. “Live Nation and Roseland are the longest-running rock couple on Broadway so it makes perfect sense to trust them as my ticket company.”

“Roseland Ballroom is one of New York City’s premiere venues and is an important strategic addition to our client portfolio,” said Nathan Hubbard, Chief Executive Officer of Live Nation Ticketing. “The fact that Larry has chosen us as Roseland Ballroom’s ticketing partner is another huge validation of our unique position as both a ticket service and content provider.”

In January 2009, Live Nation Ticketing will launch as a full service, in-house ticketing company to manage Live Nation’s ticketing gateway, LiveNation.com, and as a ticketing alternative for third-party venues. The new ticketing platform will allow Live Nation to control customer data, create enhanced ticket-based concert products and capitalize on expanded distribution channels and sponsorship opportunities.

Live Nation announced last month that it entered into an exclusive agreement with the world’s leading venue management company, SMG, to sell tickets at North American facilities they control. By 2010 Live Nation estimates it will move more than 13 million of its own tickets annually through its North American ticketing company. The company currently believes that the SMG tickets represent an incremental annual increase of approximately 25% in the overall tickets that will be handled by Live Nation Ticketing.

ABOUT LIVE NATION:

Live Nation’s mission is to maximize the live concert experience for artists, fans and sponsors. Our core business is buying and producing artist rights and monetizing those rights via our global distribution pipe. Live Nation is the largest producer of live music concerts in the world, annually producing over 16,000 concerts for 1,500 artists in 57 countries. The company sells over 45 million concert tickets a year and expects to drive over 60 million unique visitors to LiveNation.com in 2008. Live Nation is transforming the concert business by expanding its concert platform into direct concert ticketing and building the industry’s first artist-to-fan vertically integrated concert platform. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol “LYV.” Additional information about the company can be found at http://www.livenation.com/ under the “About Us” section.

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SOURCE: Live Nation